Business Succession – success lies in planning (well ahead)
Significant Wealth Owner Solutions
By

Paul Ashworth, Managing Director

Australia is in the midst of a once‑in‑a‑generation transition as baby‑boomer owners transition or exit by sale of their business. Irrespective of the pathway ultimately chosen, it is through purposeful succession planning that a business owner addresses the interplay of complex issues, considerations and trade-offs. Succession planning is one of the most critical steps in securing both the continuity of a business and the long-term goals of its owner. It is about much more than preparing for retirement or sale; it is about aligning the owner’s personal aspirations, family dynamics, and the future sustainability of the business itself. Without a clear plan, transitions can be rushed, reactive, and damaging, both to the value of the enterprise and to family relationships.
Posted 17 September 2025

Across the last two decades, intent has shifted from keeping ownership in the family toward external sale or closure. Recent surveys of baby‑boomer SME owners show nearly half expect to exit within five years; only a minority intend to pass control to family, while a substantially larger cohort plan to sell and use proceeds for retirement. Global survival benchmarks add context: roughly 30% of family firms reach second generation and under 15% reach the third generation. In practice, executed successions are outnumbered by sales or closures – particularly where no prepared heir exists, or where market conditions favour a trade sale.

Key points:

  • Only a minority of owners now plan intergenerational transfers; sale is often twice as likely as succession among near‑term exits.

  • Documented succession plans remain uncommon; fewer than one in four family firms have a formal strategy and plan.

  • Sectors differ; agriculture and long‑established regional enterprises show higher succession intent, but still face capability and location constraints.

  • Larger, more professionalised companies attract strategic or private‑equity buyers when family succession stalls.

Cameron Harrison’s Succession Planning methodology provides a structured framework for helping business owners address their most important challenges. It begins with an issues workshop, where owners are encouraged to reflect on the critical matters facing them and their business over the next three to five years. Instead of focusing on compliance or historical reporting, we ask practical, often confronting questions. These conversations surface issues that are frequently avoided – succession planning, estate considerations, asset protection, retirement income and family involvement – ensuring they are addressed in a constructive and timely way.

Once issues are identified, owners are asked to prioritise them. Concentrating on the most significant concerns brings clarity and focus, and action plans are developed for each with clear timelines. For example, if succession is the most pressing matter, the plan may call for a comprehensive strategy supported by valuation, structuring and legal advice. This disciplined, step-by-step process avoids overwhelming, while steadily resolving the owner’s highest priorities, creating momentum and confidence along the way.

What makes this process distinctive is its integration of succession planning with wider wealth and business services (in conjunction with our clients’ accountants and legal advisers). Asset protection, superannuation, wealth management and estate planning are considered as part of a holistic plan that unites family and business goals. Grounded in proven principles – Stephen Covey’s “Begin With the End in Mind,” Michael Gerber’s call to work on, rather than in the business, and Peter Senge’s “Creative Tension” – our framework ensures owners plan with vision, act with discipline, and build enduring value.

A well‑prepared sale is often the appropriate succession outcome – especially where no capable or willing heir exists, but also where it meets the needs of the business owner. This can be led by their own future funding needs, developing endowment capital for subsequent generations and variously benefitting beneficiaries & heirs through their lifetime.   

Best practice is to ‘professionalise for sale’ at least 3 years out. This ensures the business is placed in the best light for evaluation. This entails immaculate financials, documented processes & systems, sharp focus on the key elements of enterprise value, effective management structure, and effective and fit-for-purpose systems. This preserves optionality: if a family successor does emerge, you inherit a better‑run company; if not, you achieve a premium exit.

Other key points:

  • Clarify the equity story and growth plan buyers will underwrite.

  • Address customer concentration and supplier risk; diversify where feasible.

  • Lock in key managers with retention plans to de‑risk continuity.

  • Align tax structuring (e.g. CGT concessions, rollover relief) with target deal structures early.

In conclusion, succession planning is not simply about preparing for an eventual exit; it is about ensuring continuity, protecting wealth, and creating confidence for both the owner and their family. Our business succession framework provides the structure to bring these conversations to the fore, helping owners address critical issues in a clear and practical way. By drawing out priorities and aligning them with a holistic plan, the process transforms uncertainty into purposeful action.

Ultimately, the strength of our integrated process lies in its ability to unite business, family, and personal objectives into one cohesive strategy. It helps guide owners to plan with foresight, act with discipline, and preserve the value of their life’s work.

Speak to one of our advisers to learn more: paul.ashworth@cameronharrison.com.au

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