At its core, the 60/40 strategy is designed to provide a balance between growth and stability. Stocks are inherently more volatile, offering higher potential returns but also greater risk. Bonds, on the other hand, are generally more stable and provide a cushion against market downturns. In this way, the 60/40 allocation is built on the idea that the growth of equities can be balanced by the safety of bonds, leading to a smoother ride for investors, especially during market volatility.
While it may seem "boring" compared to aggressive all-equity portfolios, the balance is attractive to many investors who are looking to protect their capital while still participating in the growth opportunities that stocks offer. Over time, this mix has often proven to generate a solid risk-adjusted return, especially for those who have a longer-term investment horizon.